the studio

our founders

Sarah and Rosie Ward are a mother-daughter interior design duo based in Soho, London. With over 30 years of experience and a number of design awards, they are dedicated to creating soulful spaces that feel authentic and deeply connected to their clients. Each project presents an opportunity to tell a unique story, shaped by an intimate understanding of individual tastes and needs. Their bespoke approach emphasises getting to know clients, ensuring every space is both personal and meaningful.

sarah ward

CO-founder & CREATIVE DIRECTOR

rosie ward

CO- FOUNDER & CREATIVE director

“Our team thrives on collaboration, each of us bringing unique perspectives that enrich every project.”

rosie ward

creative director

Team shot portrait.

the team

Ward & Co. is a team of multilingual, highly skilled interior designers with extensive expertise, capable of delivering diverse projects with creativity and precision. From private residences to high-end hospitality spaces, we craft designs that are both purposeful and beautiful. With a strong presence in the UK and Caribbean, and projects spanning London, Suffolk, the Alps, and coastal retreats, we work globally to adapt seamlessly to a range of styles and scales—creating spaces that truly reflect their unique purpose and character.

Boat at sea.

caribbean

London doorway.

united kingdom

design ethos

A key attribute of Ward & Co. Interiors is that unlike any other interior design studio the designs are entirely driven by the original client brief, not a pre- defined Ward & Co. house style. Sarah, Rosie and the team have detailed meetings with the client and client's family to ensure a comprehensive understanding of their requirements and how their lifestyle may dictate elements of the space.

This ensures the client is always happy with the end- result of the design, as their personality, cultural requirements and individual tastes have been reflected and incorporated.

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connecting people to place